Bizee was a highly ambitious start-up with the goal of disrupting the world of scheduling by using Smart Calendars to automate meetings, events, and more.

Working closely with a small group of product owners and developers, I started the project by refreshing the existing UI to play nicely with the Bizee (like a bee) branding goals.

I created brand style guide, outlining visual elements, iconography, color palettes and overarching guidelines, and also established company UX and Product Management foundational processes ensuring future PMs and Designers were set up for success.

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